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Saratoga CRM SELECTS PUMATECH TO PROVIDE MORE POWERFUL SYNCHRONIZATION FOR MOBILE & DESKTOP CRM USERSAdoption of Pumatech's Intellisync®-based Application Data Synchronization Platform Enables Saratoga CRM To Extend Sync Benefits Throughout The Enterprise CAMPBELL, Calif., Dec. 9, 2003 - Saratoga CRM Inc., an established, global customer relationship management (CRM) software provider for medium-to-large multinational organizations, and Pumatech Inc., a leading provider of synchronization software and services, today announced Saratoga CRM's intent to integrate Pumatech's Intellisync® software into its iAvenue™ suite of CRM software. Saratoga CRM's iAvenue is a proven CRM software suite that delivers ROI, has a high user adoption rate, and provides fast, effective deployment with inherent flexibility to adapt to business processes and an organization's changing needs. The adoption of Pumatech's Intellisync-based Application Data Synchronization platform extends iAvenue's reach by synchronizing contacts, appointments, email, notes and tasks between the CRM application and either Palm OS-/Pocket-PC-based personal digital assistants (PDAs) or Microsoft Outlook and Lotus Notes PIM (personal information management) software. By allowing the use of PDAs to track and update core data within iAvenue, Intellisync is helping to save time through less redundant entry of customer information. "Empowering the mobile CRM user is a primary focal point for Saratoga CRM," said Mark Elconin, CEO of Saratoga CRM, "These enhancements to our already powerful synchronization process, coupled with iAvenue's real-time wireless capabilities, provide mobile CRM users with a set of options that cover nearly any application challenge. In the end, this enhancement supports Saratoga CRM's overall goal of helping our customers increase sales, effectively manage complex customer relationships and control business processes to create a competitive advantage." In addition to facilitating synchronization of email and PIM data across multiple device types and PC applications, Intellisync for iAvenue provides the following advantages to Saratoga CRM customers:
Pumatech's Application Data Synchronization platform extends the benefits of synchronization throughout the enterprise by delivering quick time-to-market solutions that don't require use of a proprietary data model. The platform is built upon robust, open standards that maximize ROI, integrate readily into existing environments, minimize support requirements, and produce flexible solutions tailored to each customer's specific needs. Intellisync software - the core of Pumatech's Application Data Synchronization platform - enables users to keep important information - email, calendars, contacts and tasks - up-to-date between mobile devices and a broad range of PC-based applications. Intellisync delivers accuracy, convenience and reliability during synchronization with such capabilities as custom filtering (syncs just the information you want), intelligent field mapping (makes sure data enters the proper fields) and full conflict resolution (eliminates duplicate entries). "Saratoga CRM joins a growing list of companies - including Oracle, PeopleSoft and Intuit - that have adopted Pumatech's Application Data Synchronization platform to bridge the gap between their applications and both enterprise groupware and PDAs," said Clyde Foster, Pumatech's senior vice-president of sales and marketing. "We're delighted that Saratoga CRM has adopted our Intellisync-based platform to extend the capabilities of its popular iAvenue software." ABOUT PUMATECHPumatech, Inc. provides organizations with a comprehensive suite of software products and services that synchronizes and distributes critical information throughout the enterprise. Organizations can choose to use Pumatech's ready-made enterprise offerings, or they can leverage Pumatech's professional services team to create custom solutions built upon Pumatech's core enterprise platform. Pumatech's customer and strategic partner base includes Global 2000 companies such as Microsoft, Oracle, PeopleSoft, America Online, Yahoo!, NTT DoCoMo, Eastman Kodak and IBM. The Company has headquarters in Silicon Valley and offices in Amsterdam, Munich, Tokyo and London. Pumatech offers more information on its products and services at www.pumatech.com. About Saratoga CRMSaratoga CRM Inc. is a global supplier of enterprise software solutions to the mid-to-large enterprise market. Saratoga’s wireless enterprise solutions and customer relationship management (CRM) software enable organizations to increase sales, marketing, and service effectiveness, ensure customer loyalty, and establish a sustainable competitive advantage. Founded in 1987 and privately held, Saratoga CRM serves over 800 corporate customers and more than 120,000 users worldwide, such as T. Rowe Price, Progressive, Goodyear, Kodak, Kimberly-Clark, and Konica Minolta. For more information, visit: www.saratogasystems.com. Contact:
Jean Krahulec
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